The lyrics of this famous series song guess right:
She shows us what she likes
Today we’ll meet our friend Maya the bee
This daring little Maya the bee
Maya, everyone loves Maya
Tell us about yourself Maya!
And is that not only tells us about herself, Maya takes the opportunity to show us a lot of products, of which she becomes representative and ambassador. It´s not limited only to those items related to children, there are many more.
It has been since the premier in 2014 of the film «Maya the Bee» and new episodes of the series, where a slimmer and digital Maya, are stepping up and seems poised herself, or accompanied by any of his friends, to generate enough revenue to keep high the profitability of her hive
Although marketing is defined as «the set of principles and practices that seek increasing trade, especially in demand,» we are surprised that Maya can give so much. These are some of the products where we find the little Maya.
– Kinder Eggs. Bob the Sponge,Peppa Pig and Maya the Bee are responsible for pulling the sales of these chocolate eggs. In addition to the packaging, is found inside shaped figurine surprise or recorded on an school-eraser.
– Pension plans for a bank. Those skilled in the issue say that the goal of the Maya bee in this advertising campaign is to make ourselves aware of how fast time passes. For those who are between 35 and 55 years, Maya tells them they are getting older, and they should start thinking of saving a few dollars for their retirement.
-Maya the Bee selling sweets and pastries. In this case, it´s not that Maya betrays the other bees selling their honey. No, only flours and sugars in butter cupcakes or chocolate biscuits and cinnamon. No product resists, this time accompanied by Willy and Flip. Also we found Maya selling almonds in France.
– As picture in drugstore products. In this case Maya the Bee accompanies these articles aimed at children, who may or may not contain bee products such as royal jelly and propolis. The windows of these shops can appear full of Maya Bee dolls. And if you want, even a lollipop sugar with Maya.
– Organizing birthday parties. Here Maya offers a very complete catalog of products: Maya Bee piñata filled with toys and treats, dishes with her image, cups, napkins, tablecloth, balloons, hats, boxes, bags, candles, invitations for the event … In all, we are left with two: blowouts and flexible straws.
How can I hire to Maya the Bee. The owner of their rights is the company Studio 100 International, which is still enlarging in some areas and countries, using the premiere of the film and new episodes of the series. Viki the Viking and Heidi are also available in its catalog.
Toys, games, arts and crafts, books, clothing, costumes, household items, stationery, watches, mobile applications are just some of the areas where you can apply for a license for the use of the image of Maya. Shared by the majority of consumers who have a story to tell about «Maya the Bee» in his childhood, the amount of emotional connections is amazing, and is what gives value to the figure of the Bee Maya,
What new developments will surprise us in the future? Will Maya support a political party or a soccer team?
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